AAHOA to lead Select Service Summit at BDNY

Whether you’re a member of the world’s largest hotel owners association, or a designer looking to win their commissions, you’ll want to take part in BDNY’s new “Select Service Summit” on Sunday morning, Nov. 11. It’s the first session on the 2018 agenda, one that conference director and BD executive editor Mary Scoviak calls “a profit game changer.”


Why? AAHOA members own nearly half of all hotels in the U.S. And with changing dynamics in the select service sector, many of those owners are shifting their focus—and resources—to design as a point of differentiation. This session, Scoviak says, will ease the learning curve for both parties.


“Many AAHOA owners don’t yet have a short list of design firms and may be new to the vetting process,” said Scoviak. “And many designers haven’t pitched this powerful group before. The Summit session will shine a light on the skills they need to win select service projects, and provide invaluable brand knowledge to inform their pitches.”


Association president and chief executive officer Chip Rogers will moderate the discussion with panelists Ashley Ewing Parrot, director of brand strategy, boutique & lifestyle hotels, Vision Hospitality Group; Chet Patel, senior vice president, Baywood Hotels; Hitesh (HP) Patel, president, Capital City Hospitality Group, 2018-19 chairman AAHOA; and Nimisha Patel, executive vice president, AAHOA.