Barbara Best-Santos

Principal
ForrestPerkins

Barbara is a Managing Principal of ForrestPerkins’, co-leading a team of designers across five offices.  Her expertise spans over twenty years leading the design of boutique and large-scale hotels, spas, restaurants, and resorts. Prior to joining ForrestPerkins’ to lead the San Francisco studio in 2016, Barbara was the Hospitality Practice Area Leader for Gensler’s Northwest Region. Prior to that she directed her own firm, Best-Santos Studio, for 10 years and focused primarily on boutique hotels, spas and restaurants. Barbara started her career in restaurant design, which remains a passion.  She transitioned to hotels under the guidance of renowned international designer Bent Severin, where she designed a variety of project types domestically and abroad. Brands included in Barbara’s extensive portfolio include Fairmont, Four Seasons, Ritz Carlton, Hyatt, Marriott, Starwood, Kimpton and Caesars Entertainment.

Respected as a leader in the hospitality industry, Barbara is a frequent speaker and media contributor on a variety of topics.  As an award-winning designer, she is passionate about challenging the expected and striving for excellence in project execution while delivering on the Clients vision.

NEWH Beyond/BrandEd