Steve Rice

president and founder
Rice Consulting Group

As President & Founder of Rice Consulting Group, Steve has over 30 years of leadership, providing solutions for hospitality lighting requirements. Steve’s previous Directorship positions in Sales & Marketing with two separate luxury lighting manufacturers have developed his skills to clearly convey opportunities for lighting manufacturers to effectively supply decorative lighting to several thousand hotel projects over his career. He has developed, trained and managed several independent sales rep forces, and lead them to effectively reach the North American markets. His extensive nationwide relationships in the hospitality design & purchasing community have both rapidly grown the sales and brands of select lighting manufacturers, in conjunction to enlightening designers with exciting elements to their design. Steve had been an active member and supporter of the NEWH for many years, and currently holds a board position in the New England chapter. He also holds a board position with Boutique Design, a division of S.T.