BDNY’s signature Designed Spaces allow attendees to experience dozens of design elements for hospitality interiors in the context of exquisite lounges, cafes and other gathering spaces throughout the exhibit floor. Each space is created by a leading hospitality design team using products from multiple BDNY exhibitors/sponsors—a unique collaboration of industry innovators, with stunning results. All-new Designed Spaces for 2021 include:

Unapologetically Thompson

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by Hyatt

Renderings Contributor:

Radical Galaxy Studio

Design Team:

  • Emily Keip – Vice President, Americas Design Services
  • Corinna Bonn – Vice President, Global Product & Brand Development
  • Kenneth Villamil – Vice President, Global Product and Brand Development
  • Crystal Thomas – Global Brand Leader, Lifestyle & Luxury Brands
  • Alvaro Montoya – Regional Vice President, Lifestyle Studio Head, Americas Design Services
  • Kerrie Murphy – Director, Design & Planning, Americas Design Services

Hyatt Presents: Unapologetically Thompson reflects the heavily layered modern design aesthetic of the Thompson brand. With a distinctively edgy approach, the brand is grounded in the refinement of high-end residential design and interiors that feel sophisticated, but at the same time familiar and approachable. “Edgy and Refined” skillfully balances the contrast between bold and raw elements against softer classic and sculptural silhouettes. Striking architectural materials, such as patina metal finishes and raw concrete, monolithic millwork, and Brutalist inspired elements are offset by curvilinear forms, soft fabrics, and delicate FF&E details. The booth encompasses the ethos of the Thompson brand, blending a mid-century masculine aesthetic with influences of its locale near the High Line in New York, the city where the brand originated.

Feature Area Sponsors:

• Belstone Products
• Bernhardt Hospitality
• Chapman Hospitality Lighting
• CM Hospitality
• Crypton LLC
• DAC Art Consulting
• Decolav Hospitality
• Nourison Inc.
• P/Kaufmann Contract

Product Sponsors:

• AlphaTheta Music Americas

Product Contributor:

Green Theory & Simplehuman

Voyage Into…

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by Jeffrey Beers International

Design Team:

  • Nikoletta Stagias, Associate
  • Rene Quickle, Junior Interior Designer
  • Masako Fukuoka, Principal, Design Director

The design reflects JBI’s embrace of project-specific narratives in combination with our current thoughts on our present situation,” explains associate Nikoletta Stagias. The space takes inspiration from a deep-sea landscape, with colorful, organic forms set in a moody backdrop to invite visitors to explore the sensory-stimulating furniture pieces, artwork, and lighting. “Maintaining the ethos of our design approach—custom fixtures, artisanal techniques, and elegant proportions—in such a temporary environment is a unique challenge,” adds interior designer Rene Quickle. “We worked closely with our sponsors to create unique, versatile pieces that create an innovative, yet inviting, atmosphere. Though it’s not meant to last forever, the space has a strong sense of belonging. As we move forward, we must consider—more than ever before—how we interact with the world around us, both natural and manmade. We are choosing to dive boldly in, turning this awakening into a thing of beauty.

Feature Area Sponsors:

  • Forbo Flooring Systems
  • Lodging Concepts
  • Maya Romanoff
  • PTY Custom Lighting
  • Simplehuman
  • Valley Forge Fabrics

Supporting Sponsors:

  • AlphaTheta Music Americas

Product Contributors:

Villa Le Méridien

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by Marriott International and Saguez & Dash

Design Team:

Marriott and Saguez Dash:

  • Linda Laucirica, Senior Director, Design and Project Management, Marriott
  • Tracy Smith, Senior Director, Design and Project Management, Marriott
  • Joanna Sohn, Interior Design Manager, Marriott
  • David Ashen, Partner, Saguez & Dash
  • Boris Gentine, Creative Director, Saguez & Dash
  • Isabelle Dufieux, Creative Director, Saguez & Dash
  • Katrina Vikmanis, Senior Interior Designer, Saguez & Dash

Welcome to a midcentury-inspired New York penthouse with the ambiance of a fashionable party on the French riviera: timeless, glamorous, and festive. This oasis transforms from a café by day to cocktail lounge by evening. “Our goal in creating this lounge is to share the core values of the Le Meridien Brand: chic, cultured, discovery,” says Linda Laucirica, senior director, design and project management, Marriott. “The concept and design direction for La Villa Le Méridien was originally inspired by the photography of Slim Aarons and the idea of hosting a chic house party.” With a structure evocative of a villa with an open plan under an extended roof, the white metal frame is offset by the warmth of French walnut slats and a palette of a “crisp neutral base with strategic pops of color [to] create a timeless balance,” explains David Ashen.

Feature Area Sponsors:

  • daltile
  • Fairmont Designs
  • Kenco Hospitality
  • NINE dot ARTS
  • Remington Lighting
  • Ratana
  • Source Direct
  • Ulster Carpets

Product Sponsors:

  • AlphaTheta Music Americas

Product Contributors:

Procédés & Simplehuman

Cocktail Party Sponsor:

MindClick

Bijou

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by Sims Patrick Studio

Design Team:

  • Libby Patrick, CEO
  • Jenny Rutledge, Vice President, Principal
  • Melissa Wylie, Vice President, Principal

This “box of curiosity” explores design concepts of a new-age, futuristic speakeasy bar. The fully enclosed box has an exclusive entry experience and will create a sense of wonder and curiosity. The nondescript exterior contrasts the unexpected, whimsical interior space. Once guests enter, they will be transported into a surreal monochromatic refuge with dramatic lighting, ceiling, and focal interactive artwork. The patterns, graphics and elements of the iconic 1920s are implied with a futuristic twist. “The design process has paralleled the process of an intimate lobby lounge space in a boutique hotel,” explains Sims Patrick principal Jenny Rutledge, “including a storytelling narrative, programming and sketching, branding identity, collaboration with vendors, 3D modeling, and more.” The space will be full of contrast and juxtaposition of organic flowing forms against rigid linear lines. This box of curiosity and wonderment, will provide opportunities for guests to interact, create lasting memories and stand out as the “out of the box” booth design.

Feature Area Sponsors:

  • Brand Standard Furnishings (BSF)
  • Ceramic Technics, Ltd.
  • County Draperies, Inc.
  • Erica Shamrock Textiles
  • Eunoia|Modern
  • Iworks|Light Annex|DAS
  • Delos

Product Sponsors:

  • AlphaTheta Music Americas
  • Stylelab
  • Wilsonart
  • New Leaf Veneers by Wilsonart

Product Contributor:

Simplehuman

Branding Consultant Contributor:

Might & Main