Revive by Element and ReWild by Westin by Marriott International
As our senses reawake to the thrill and stimulus of the world—the gift of time allowed us the opportunity for thought, evolution, and growth. Wellness, balance, meaningful connections, and respect for our planet became more valued.
For Element and Westin hotels these values and holistic living are top of mind. Paired like siblings, Element’s sustainable Nordic-inspired design captures the simplicity of nature rejuvenating our senses—as Westin’s modern residential design infused with the concept of biophilia creates a multisensory experience of renewal. These brands amplify differently to speak to our distinctive target guest—but the base values always remain the same.
Revive and ReWild express the creative execution and duality of brands, design, and guest experiences. As you remerge into this new world and get back to travel and exploration, Westin and Element invite you to always keep balance, wellbeing, and care for the environment at the forefront.
Revive by Element
Whole living meets New York’s freshly reimagined (or emergent) West Side. Element’s “Revive” narrative draws on the physical origins of the midtown locale with the brand’s distinctive ties to wellness and a contemporary Nordic aesthetic. The design connects Element and the personality of Hudson Yards in a symbiotic immersive experience. Subtle nods to the location’s history of rail lines and ships passage in bronze, knots, and rope, and waterway imagery coupled with forms, textures, and materiality, give homage to the unique and now modern architectural neighborhood. The journey is deeply rooted in botanicals, a strong natural palette, and organic inspired textures in concert with a multi-functional space to live life your way. Thoughtful fresh thinking balances the brand’s active lifestyle with the dynamic New York City scene and gives the opportunity to “stay in your Element”.
Design Team: The Society
Lighting Design by Within Light Studio
Architectural Systems, Inc.
Brand Standard Furnishings
Ceramic Technics, LTD
Farmboy Fine Arts
Garden on the Wall LLC
Pioneer Pro Audio