Bruce Ford

Bruce Ford is a globally recognized authority on hotel development trends, bringing deep expertise in international markets and hospitality strategy to his role as Senior Vice President and Director of Global Business Development at Lodging Econometrics (LE). For more than 25 years, LE has set the industry standard for Business Development Database Programs, lodging trend reports, hotel development intelligence, decision-maker contact data, market forecasts, and best-in-class client support. Since 1995, Bruce has been a trusted strategic partner to hotel franchise companies, vendors and suppliers, ownership and management groups, Wall Street analysts, and industry consultants alike — helping clients design hospitality strategies and market penetration programs that drive measurable revenue growth. A frequent speaker and moderator, Bruce has taken the stage at premier hospitality events around the world, including Boutique Design New York, the California Lodging Investment Conference, Hospitality Design Expo and Summit, the International Hotel Investment Forum, the Lodging Conference, and the NYU International Hospitality Industry Investment Conference, in addition to industry webinars and podcasts. Bruce also serves on the Americas Lodging Investment Summit (ALIS) committee, where he helps select the ALIS Development Project of the Year finalists — honoring outstanding achievement in hotel construction and design across the Americas.