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Hiromi Murayama

Hiromi Murayama

Director of Luxury Design ManagementMarriott

Hiromi Murayama is Director of Luxury Design Management at Marriott International and a key creative partner to the Creative Director of Luxury Brands, shaping the design vision and identity of the company's global luxury portfolio. With a foundation in interior architecture and luxury hospitality, her work bridges brand strategy, creative direction, and spatial design. Drawing from each brand's history, heritage, and defining characteristics, she develops design philosophies that establish a distinct design language, guiding everything from architectural expression and spatial planning to materiality and the finest details. She also oversees the design direction of high-profile projects across the global portfolio, ensuring that each environment authentically reflects the brand's identity and delivers a cohesive guest experience. Before joining Marriott in 2021, Hiromi developed her design expertise at the internationally acclaimed studio Yabu Pushelberg, contributing to projects for leading luxury hospitality brands. She also independently conceived and led the creative concept for Sip & Guzzle, a New York dining and bar destination. A graduate of Pratt Institute with honors, Hiromi has lived in Japan, Singapore, Taiwan, and Indonesia, bringing a multicultural perspective and an appreciation for the relationship between design, culture, and place.

Mon Nov 09•12:00 PM – 12:45 PM•The Hub

The New Art of Belonging: How Design, Hospitality & Culture Shape Modern Luxury

Every great place keeps a secret. It knows your name, sounds like a neighborhood, and holds you a little longer than planned. Leaders in luxury brand

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Every great place keeps a secret. It knows your name, sounds like a neighborhood, and holds you a little longer than planned. Leaders in luxury brand design, master planning, neuroaesthetics, and design education reveal how culture, craft, and care c

…

Every great place keeps a secret. It knows your name, sounds like a neighborhood, and holds you a little longer than planned. Leaders in luxury brand design, master planning, neuroaesthetics, and design education reveal how culture, craft, and care create belonging, and how that feeling drives rate, loyalty, and lasting value.

Every great place keeps a secret. It knows your name, sounds like a neighborhood, and holds you a little longer than planned. Leaders in luxury brand design, master planning, neuroaesthetics, and design education reveal how culture, craft, and care create belonging, and how that feeling drives rate, loyalty, and lasting value.

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SessionSession TypeThe HubSession Track
Thomas Ventura
Mélanie Murata
Hiromi Murayama
Emmanuel Nieves
Moderator: Bashar Wali
Thomas Ventura
Thomas VenturaDesign Director, Gensler
Mélanie Murata
Mélanie MurataPrincipal, KARU
Hiromi Murayama
Hiromi MurayamaDirector of Luxury Design Management, Marriott
Emmanuel Nieves
Emmanuel NievesDirector, School of Interior Architecture, Boston Architectural College
Moderator: Bashar Wali
Moderator: Bashar WaliFounder & CEO, This Assembly
Thomas Ventura
Thomas VenturaDesign Director, Gensler
Mélanie Murata
Mélanie MurataPrincipal, KARU
Hiromi Murayama
Hiromi MurayamaDirector of Luxury Design Management, Marriott
Emmanuel Nieves
Emmanuel NievesDirector, School of Interior Architecture, Boston Architectural College
Moderator: Bashar Wali
Moderator: Bashar WaliFounder & CEO, This Assembly